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Chris Coons US Inactive

CHRIS COONS FOR DELAWARE

ad creative

Add your name now

Defend Reproductive Health Care

Ad copy

The Supreme Court just started hearings on the fate of reproductive health care access. If this case is upheld, the reproductive health and rights of women across the country could be threatened. Add your name now and urge the Supreme Court to reject any attempts to take away women's constitutional rights to make their own health care decisions >> https://bit.ly/2W2ViFV

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score40.2/100
Spend / Reach / Long. / Eff.29.2 · 63.8 · 7.7 · 60.2
Spend rangeUSD 700–799
Impressions25,000 – 29,999
CPM (≈ $/1k impr)USD 27.26
Est. audience size100,001 – 500,000
Days live29 (2020-05-04 → 2020-06-02)
Created2020-05-04
Creative variants1 body · 1 headline
Platformsfacebook
Languagesen
CandidateDE — Chris Coons
Surfaced by“senate:Chris Coons”

🧠 AI analysis

Issueabortion
Framingattack opponent
Message typelist building survey
Emotional appealfear
Production tiersemi pro
Who picturedopponent
Symbolsnone
Call to actionsign petition
Standout elementBold magenta background with black-and-white desaturated photos of Trump and Kavanaugh side by side, framing them as a threat
TacticThe ad uses fear-driven urgency by pairing menacing grayscale images of Trump and Kavanaugh against a hot-pink background to mobilize women voters into signing a petition against Supreme Court action on reproductive rights.

Where it ran (delivery by region)

California12.4%
Florida7.6%
New York6.5%
Pennsylvania4.2%
Texas4.1%
Washington4.0%
Michigan3.9%

Who saw it (delivery)

25-34 · unknown 0.0%
18-24 · male 0.1%
45-54 · female 2.1%
18-24 · female 0.3%
45-54 · male 1.1%
35-44 · female 0.8%
55-64 · female 11.7%
65+ · unknown 0.7%
55-64 · male 4.9%
18-24 · unknown 0.0%
65+ · male 21.4%
65+ · female 55.6%
45-54 · unknown 0.0%
35-44 · male 0.4%
25-34 · female 0.5%
55-64 · unknown 0.1%
35-44 · unknown 0.0%
25-34 · male 0.2%

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