Chris Coons US Inactive
CHRIS COONS FOR DELAWARE
2020 Endorsements
See who our reproductive health champions are!
Ad copy
This week, Senate Republicans are planning to force votes on two pieces of legislation that are designed as political attacks on a woman's right to choose. I will not allow Republicans to take away women's access to the health care they need - and I'm proud to be endorsed this year by Planned Parenthood.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 39.2/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 65.4 · 3.3 · 67.1 |
| Spend range | USD 300–399 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 10.75 |
| Est. audience size | — |
| Days live | 13 (2020-02-25 → 2020-03-09) |
| Created | 2020-02-25 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | DE — Chris Coons |
| Surfaced by | “senate:Chris Coons” |
🧠 AI analysis
| Issue | abortion |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | healthcare |
| Call to action | learn more |
| Standout element | bold hot-pink Planned Parenthood Action Fund endorsement seal dominating the image |
| Tactic | The ad leverages a high-credibility third-party endorsement badge to reassure pro-choice voters while framing Republican legislative moves as direct attacks on women's healthcare, creating urgency and clear contrast. |
Where it ran (delivery by region)
| Delaware | 11.1% |
| California | 8.4% |
| Florida | 6.7% |
| Pennsylvania | 5.0% |
| New York | 4.6% |
| Texas | 4.3% |
| Ohio | 3.9% |
Who saw it (delivery)
| 25-34 · unknown | 0.0% |
| 35-44 · male | 0.7% |
| 65+ · unknown | 0.4% |
| 18-24 · female | 0.3% |
| 18-24 · male | 0.2% |
| 45-54 · male | 2.0% |
| 35-44 · female | 0.9% |
| 55-64 · unknown | 0.2% |
| 25-34 · male | 0.6% |
| 45-54 · unknown | 0.0% |
| 25-34 · female | 0.7% |
| 45-54 · female | 2.5% |
| 65+ · male | 19.9% |
| 65+ · female | 50.9% |
| 55-64 · male | 7.6% |
| 55-64 · female | 13.1% |
| 35-44 · unknown | 0.0% |
