PETE RICKETTS FOR SENATE
https://forms.gle/2eHPUXQsVpLdwcCh9
🚨 We have less than a week to stop the extreme abortion lobby from forcing taxpayers to fund late-term abortions. Join Senator Pete Ricketts in North Platte to protect Nebraska women and children and sign the pro-life ballot initiative on Friday, June 28 from 8:00 to 9:00 AM.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 28.5/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 45.5 · 1.4 · 67.0 |
| Spend range | <USD 99 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 11.0 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 6 (2024-06-21 → 2024-06-27) |
| Created | 2024-06-21 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NE — Pete Ricketts |
| Surfaced by | “senate:Pete Ricketts” |
| Issue | abortion |
| Framing | issue advocacy |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate, family children |
| Symbols | family |
| Call to action | sign petition |
| Standout element | Red alarm bell icons flanking bold black-and-red urgent typography creating a crisis alert aesthetic |
| Tactic | The ad uses a hard deadline ('less than one week') combined with alarm imagery and enemy framing ('extreme abortion lobby') to manufacture urgency and drive offline mobilization at a specific location and time. |
| Nebraska | 100.0% |
| 18-24 · male | 0.2% |
| 55-64 · female | 13.9% |
| 65+ · unknown | 0.4% |
| 35-44 · female | 2.7% |
| 45-54 · male | 2.9% |
| 55-64 · male | 6.4% |
| 45-54 · female | 5.9% |
| 65+ · female | 43.8% |
| 35-44 · male | 2.6% |
| 55-64 · unknown | 0.3% |
| 65+ · male | 18.5% |
| 25-34 · male | 1.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
| 25-34 · female | 0.8% |
| 35-44 · unknown | 0.2% |
| 18-24 · female | 0.2% |