Jackie Norris US Inactive
JACKIE NORRIS FOR US SENATE
Ad copy
An emotional few days for me away from the campaign, but I've been so grateful to all of the care givers who've helped my family move my dad into a nursing home. This experience has only made me even more committed to fighting like hell for a care economy that works for families, and the people who do these jobs.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 32.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 55.8 · 1.1 · 74.6 |
| Spend range | <USD 99 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 3.96 |
| Est. audience size | — |
| Days live | 5 (2025-09-07 → 2025-09-12) |
| Created | 2025-09-07 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IA — Jackie Norris |
| Surfaced by | “senate:Jackie Norris” |
🧠 AI analysis
| Issue | social security medicare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | healthcare, family |
| Call to action | learn more |
| Standout element | unfiltered selfie-style video creating raw personal authenticity |
| Tactic | Vulnerability-as-strength tactic: the candidate uses a personal family caregiving moment to humanize herself and organically pivot to a policy commitment on the care economy, building trust through authenticity rather than production polish. |
Where it ran (delivery by region)
| Texas | 7.7% |
| California | 7.6% |
| Florida | 4.6% |
| Washington | 4.3% |
| Michigan | 4.3% |
| Pennsylvania | 4.3% |
| New York | 4.2% |
Who saw it (delivery)
| 18-24 · female | 0.0% |
| 18-24 · male | 0.0% |
| 25-34 · female | 0.2% |
| 25-34 · male | 0.1% |
| 35-44 · female | 0.3% |
| 35-44 · male | 0.1% |
| 35-44 · unknown | 0.0% |
| 45-54 · female | 2.1% |
| 45-54 · male | 0.8% |
| 45-54 · unknown | 0.0% |
| 55-64 · female | 15.5% |
| 55-64 · male | 5.9% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 58.9% |
| 65+ · male | 15.7% |
| 65+ · unknown | 0.3% |
