FRIENDS OF SHERROD BROWN
U.S. Senator Sherrod Brown was in Boardman Tuesday, making a push to secure full Social Security benefits for first responders.
Law enforcement, firefighters, teachers, park rangers and other public sector employees work hard to keep our communities safe. They should be able to retire with dignity.
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| Overall score | 63.5/100 |
| Spend / Reach / Long. / Eff. | 67.8 · 100.0 · 26.2 · 60.1 |
| Spend range | USD 25,000–29,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 27.5 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 96 (2024-03-18 → 2024-06-22) |
| Created | 2024-03-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OH — Sherrod Brown |
| Surfaced by | “senate:Sherrod Brown” |
| Issue | social security medicare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate, police, workers labor |
| Symbols | healthcare, military |
| Call to action | learn more |
| Standout element | Candidate at podium flanked by firefighters and police in active fire station with fire truck visible |
| Tactic | Leverages earned media from a local news outlet to lend third-party credibility to Brown's push for Social Security benefits for first responders, positioning him as a champion for working public servants. |
| Ohio | 100.0% |
| Unknown | 0.0% |
| Indiana | 0.0% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 14.7% |
| 65+ · unknown | 0.1% |
| 45-54 · female | 7.7% |
| 25-34 · female | 15.1% |
| 18-24 · male | 6.9% |
| 18-24 · female | 6.7% |
| 35-44 · male | 11.5% |
| 55-64 · female | 5.0% |
| 18-24 · unknown | 0.2% |
| 35-44 · female | 13.3% |
| 55-64 · male | 4.1% |
| 65+ · male | 3.2% |
| 45-54 · male | 6.6% |
| 65+ · female | 4.4% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 35-44 · unknown | 0.2% |