Roy Cooper US Inactive
Cooper for North Carolina
Watch Governor Cooper’s speech now and learn how to fight back against extreme GOP attacks
It’s time to declare a state of emergency for public education in North Carolina.
Ad copy
Our public schools are under attack by a radical legislature that wants to choke the life out of public education. Under their plan, millionaires get a massive tax cut and vouchers worth thousands of dollars to pay for their kids’ private school. While experienced teachers only get a $250 raise. It’s shameful and it would keep us from filling the 5,000 teacher vacancies we have right now. We can’t let that happen. And I’m counting on you to help us stop them. Sign on to fight back against their attacks >>>
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 42.1/100 |
| Spend / Reach / Long. / Eff. | 27.6 · 72.4 · 0.6 · 67.7 |
| Spend range | USD 600–699 |
| Impressions | 60,000 – 69,999 |
| CPM (≈ $/1k impr) | USD 9.99 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 3 (2023-06-05 → 2023-06-08) |
| Created | 2023-06-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Roy Cooper |
| Surfaced by | “senate:Roy Cooper” |
🧠 AI analysis
| Issue | education |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | learn more |
| Standout element | Governor Cooper speaking directly to camera with authoritative urgency against a flag backdrop, conveying a state-of-emergency tone |
| Tactic | The ad uses a sharp contrast frame — millionaires vs. underpaid teachers — to provoke anger and motivate grassroots action against Republican education policy. |
Where it ran (delivery by region)
| North Carolina | 100.0% |
Who saw it (delivery)
| 13-17 · male | 0.0% |
| 55-64 · male | 9.0% |
| 18-24 · female | 0.6% |
| 25-34 · female | 4.3% |
| 55-64 · unknown | 0.2% |
| 25-34 · male | 4.1% |
| 25-34 · unknown | 0.2% |
| 45-54 · male | 8.3% |
| 45-54 · female | 13.2% |
| 65+ · female | 18.3% |
| 13-17 · female | 0.0% |
| 55-64 · female | 13.8% |
| 35-44 · female | 9.3% |
| 35-44 · male | 6.8% |
| 65+ · male | 10.9% |
| 65+ · unknown | 0.2% |
| 45-54 · unknown | 0.2% |
| 35-44 · unknown | 0.2% |
| 18-24 · male | 0.3% |
| 18-24 · unknown | 0.0% |
