HICKENLOOPER FOR COLORADO
“On the most significant issue facing Americans, access to properly priced health insurance and medical care, Senate candidate John Hickenlooper easily deserves support.”
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 50.1/100 |
| Spend / Reach / Long. / Eff. | 46.5 · 87.0 · 1.4 · 65.4 |
| Spend range | USD 3,500–3,999 |
| Impressions | 250,000 – 299,999 |
| CPM (≈ $/1k impr) | USD 13.63 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 6 (2020-10-27 → 2020-11-02) |
| Created | 2020-10-27 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | CO — John Hickenlooper |
| Surfaced by | “senate:John Hickenlooper” |
| Issue | healthcare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | healthcare |
| Call to action | learn more |
| Standout element | Candidate wearing a mask while engaging in a one-on-one outdoor conversation, signaling pandemic-era relatability and accessibility |
| Tactic | The ad leverages a third-party newspaper endorsement quote to lend credibility and frames Hickenlooper as the trusted healthcare champion without directly attacking his opponent. |
| Colorado | 100.0% |
| 45-54 · female | 9.7% |
| 65+ · female | 1.8% |
| 65+ · male | 1.1% |
| 55-64 · female | 3.0% |
| 35-44 · unknown | 0.2% |
| 45-54 · unknown | 0.1% |
| 25-34 · unknown | 0.2% |
| 18-24 · unknown | 0.1% |
| 55-64 · male | 1.8% |
| 25-34 · female | 16.6% |
| 55-64 · unknown | 0.0% |
| 25-34 · male | 15.5% |
| 18-24 · female | 7.6% |
| 18-24 · male | 6.5% |
| 35-44 · male | 12.2% |
| 35-44 · female | 16.2% |
| 45-54 · male | 7.2% |
| 65+ · unknown | 0.0% |