Amy McGrath US Inactive
AMY MCGRATH FOR SENATE, INC.
Commonwealth, Common Health
We’ll get through this together.
Ad copy
The coronavirus crisis has changed all of us, and it’s changing what we focus on as a campaign. We launched Commonwealth, Common Health to help our volunteers connect directly with Kentucky families who need help most. Will you take part?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 56.3/100 |
| Spend / Reach / Long. / Eff. | 49.0 · 100.0 · 3.0 · 73.2 |
| Spend range | USD 4,500–4,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 4.75 |
| Est. audience size | — |
| Days live | 12 (2020-03-25 → 2020-04-06) |
| Created | 2020-03-24 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
🧠 AI analysis
| Issue | healthcare |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | volunteer |
| Standout element | Facebook content-removed disclaimer card replacing the actual ad creative |
| Tactic | The ad pivots from campaigning to community service, using the COVID-19 crisis to build goodwill and volunteer engagement around a mutual-aid initiative called Commonwealth, Common Health. |
Where it ran (delivery by region)
| Kentucky | 100.0% |
Who saw it (delivery)
| 13-17 · unknown | 0.0% |
| 55-64 · male | 2.2% |
| 55-64 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
| 65+ · male | 1.2% |
| 25-34 · unknown | 0.2% |
| 55-64 · female | 3.4% |
| 65+ · female | 1.8% |
| 45-54 · female | 6.2% |
| 45-54 · male | 4.3% |
| 35-44 · female | 12.2% |
| 25-34 · male | 17.0% |
| 25-34 · female | 21.2% |
| 18-24 · female | 13.6% |
| 18-24 · male | 7.9% |
| 35-44 · male | 8.5% |
| 65+ · unknown | 0.0% |
