John Shulli US Inactive
SHULLI FOR SENATE
Ad copy
This campaign belongs to the people, not the establishment. It's time for a New Day for Delaware!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 25.7/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 39.6 · 0.6 · 62.6 |
| Spend range | <USD 99 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 19.8 |
| Est. audience size | — |
| Days live | 3 (2026-05-14 → 2026-05-17) |
| Created | 2026-05-14 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | DE — John Shulli |
| Surfaced by | “senate:John Shulli” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag, capitol statue |
| Call to action | none |
| Standout element | Bold red-bar graphic with 'Onward to Victory' overlaid on candidate flanked by US and Delaware state flags |
| Tactic | Populist anti-establishment framing pairs with authoritative official-setting visuals to position Shulli as an outsider champion, creating an aspirational contrast between 'the people' and entrenched political elites. |
Where it ran (delivery by region)
| Pennsylvania | 32.5% |
| Delaware | 26.6% |
| New Jersey | 20.8% |
| Maryland | 20.2% |
| Washington, District of Columbia | 0.1% |
Who saw it (delivery)
| 18-24 · female | 0.4% |
| 18-24 · male | 2.2% |
| 18-24 · unknown | 0.1% |
| 25-34 · female | 1.4% |
| 25-34 · male | 12.7% |
| 35-44 · female | 3.4% |
| 35-44 · male | 14.2% |
| 35-44 · unknown | 0.1% |
| 45-54 · female | 4.2% |
| 45-54 · male | 12.2% |
| 55-64 · female | 7.7% |
| 55-64 · male | 17.2% |
| 55-64 · unknown | 0.3% |
| 65+ · female | 9.8% |
| 65+ · male | 14.1% |
| 65+ · unknown | 0.1% |
