FRIENDS OF SHERROD BROWN
Add your name to help us win in Ohio and defend the Senate!
π―π, ππβπ πΊππππππ π©ππππ, πππ π°βπ ππππππππππ ππππππ πππ ππ πππ ππππ ππ ππππππππ πππ πΊπππππ. Iβm up for reelection in a state Donald Trump won by 8 points and Republicans have made me a top target to flip the Senate red. I know I can beat the odds and protect this seat β but only with a strong grassroots team by my side, and Iβm counting on you to be on it. Please, will you endorse my campaign?
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 69.4/100 |
| Spend / Reach / Long. / Eff. | 63.0 Β· 99.5 Β· 51.8 Β· 63.1 |
| Spend range | USD 15,000β19,999 |
| Impressions | 900,000 β 999,999 |
| CPM (β $/1k impr) | USD 18.42 |
| Est. audience size | β |
| Days live | 189 (2023-04-19 β 2023-10-25) |
| Created | 2023-04-19 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | β |
| Candidate | OH β Sherrod Brown |
| Surfaced by | βsenate:Sherrod Brownβ |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | sign petition |
| Standout element | Casual home-office setting with 'Sherrod Pride' sign reinforces authentic everyman persona |
| Tactic | Fake deadline urgency combined with a direct personal ask from the candidate himself drives list-building signups by framing an endorsement form as a symbolic act of grassroots solidarity against long-shot odds. |
| Ohio | 33.1% |
| Florida | 4.5% |
| New York | 4.4% |
| Pennsylvania | 4.2% |
| Michigan | 3.9% |
| Illinois | 3.3% |
| California | 3.2% |
| 13-17 Β· male | 0.0% |
| 25-34 Β· unknown | 0.3% |
| 55-64 Β· unknown | 0.2% |
| 35-44 Β· unknown | 0.2% |
| 25-34 Β· male | 3.7% |
| 45-54 Β· male | 4.7% |
| 45-54 Β· female | 9.2% |
| 25-34 Β· female | 5.5% |
| 65+ Β· female | 25.6% |
| 18-24 Β· unknown | 0.4% |
| 13-17 Β· female | 0.0% |
| 55-64 Β· female | 15.8% |
| 35-44 Β· female | 7.4% |
| 55-64 Β· male | 6.5% |
| 65+ Β· male | 9.8% |
| 18-24 Β· female | 3.4% |
| 18-24 Β· male | 3.2% |
| 35-44 Β· male | 3.6% |
| 65+ Β· unknown | 0.4% |
| 45-54 Β· unknown | 0.2% |