Seth Bodnar US Inactive
SETH BODNAR FOR MONTANA
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Seth Bodnar is a Green Beret, business leader, and former president of the University of Montana running for the U.S. Senate to be an independent voice for Montana. Seth is guided by a lifelong commitment to duty, honor, and country.
Ad copy
Washington insiders are pouring money into Montana to control this Senate seat. I'm Seth Bodnar, and I'm running as an Independent to stand up for folks like you, not party bosses. Our FEC fundraising deadline is tonight. Pitch in now.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 38.2/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 61.7 · 0.6 · 52.3 |
| Spend range | USD 1,500–1,999 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 77.76 |
| Est. audience size | — |
| Days live | 3 (2026-03-30 → 2026-04-02) |
| Created | 2026-03-30 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT — Seth Bodnar |
| Surfaced by | “senate:Seth Bodnar” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Candidate filming himself casually in a vehicle, projecting everyman authenticity against outside money |
| Tactic | The DIY selfie-video format deliberately signals anti-establishment authenticity, pairing urgency from an FEC deadline with populist 'outsider vs. Washington insiders' framing to drive small-dollar donations. |
Where it ran (delivery by region)
| Montana | 55.6% |
| Washington | 7.2% |
| California | 5.2% |
| Oregon | 2.1% |
| Florida | 2.0% |
| Idaho | 1.9% |
| Arizona | 1.8% |
Who saw it (delivery)
| 18-24 · female | 0.4% |
| 45-54 · unknown | 0.1% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.6% |
| 65+ · male | 25.6% |
| 65+ · female | 28.4% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 9.5% |
| 55-64 · female | 9.1% |
| 45-54 · male | 5.8% |
| 18-24 · male | 1.1% |
| 45-54 · female | 5.7% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 4.9% |
| 35-44 · female | 3.7% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 3.0% |
| 25-34 · female | 1.7% |
| 18-24 · unknown | 0.0% |
| Unknown · male | 0.0% |
