Seth for Massachusetts
@realdonaldtrump icymi
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 43.2/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 73.9 · 0.3 · 63.9 |
| Spend range | USD 1,000–1,499 |
| Impressions | 70,000 – 79,999 |
| CPM (≈ $/1k impr) | USD 16.66 |
| Est. audience size | — |
| Days live | 2 (2026-03-26 → 2026-03-28) |
| Created | 2026-03-26 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | — |
| Candidate | MA — Seth Moulton |
| Surfaced by | “senate:Seth Moulton” |
| Issue | foreign policy defense |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | diy amateur |
| Who pictured | opponent |
| Symbols | none |
| Call to action | none |
| Standout element | Fox News chyron used as damning evidence against Trump, leveraging his own favored network against him |
| Tactic | The ad uses a 'ICYMI' (in case you missed it) framing to weaponize a Fox News broadcast clip against Trump, letting the opponent's own words and a credible conservative media source do the attack work without direct candidate involvement. |
| California | 16.8% |
| Texas | 8.6% |
| New York | 6.4% |
| Florida | 5.9% |
| Illinois | 3.9% |
| Massachusetts | 3.7% |
| Pennsylvania | 3.6% |
| 18-24 · female | 2.8% |
| 45-54 · male | 10.6% |
| 65+ · unknown | 0.1% |
| 65+ · male | 3.7% |
| 65+ · female | 4.4% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 6.8% |
| 55-64 · female | 6.5% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 6.6% |
| 18-24 · male | 18.0% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 13.9% |
| 35-44 · female | 5.8% |
| 25-34 · unknown | 0.5% |
| 25-34 · male | 15.9% |
| 25-34 · female | 3.2% |
| 18-24 · unknown | 0.7% |
| Unknown · male | 0.0% |