Friends of Justin McNeal US Inactive
Friends of Justin McNeal
Ad copy
Let's MAHA!I am committed to a healthier American society. See my full progeam and what I stand for https://www.justinmcneal.com/issues/
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 38.2/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 65.4 · 0.6 · 69.6 |
| Spend range | USD 200–299 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 7.68 |
| Est. audience size | — |
| Days live | 3 (2026-05-22 → 2026-05-25) |
| Created | 2026-05-22 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | SD — Justin Mcneal |
| Surfaced by | “senate:Justin Mcneal” |
🧠 AI analysis
| Issue | healthcare |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | hope |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | completely black video thumbnail with no preview image, relying entirely on ad copy |
| Tactic | Leverages the MAHA (Make America Healthy Again) rallying cry to align the candidate with a trending populist health movement, directing voters to a website for full platform details, but the unloaded video thumbnail undercuts visual impact significantly. |
Where it ran (delivery by region)
| South Dakota | 100.0% |
Who saw it (delivery)
| 18-24 · female | 0.3% |
| 45-54 · male | 16.4% |
| 65+ · male | 14.4% |
| 65+ · female | 4.9% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 15.5% |
| 55-64 · female | 2.9% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 2.4% |
| 18-24 · male | 2.7% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 20.7% |
| 35-44 · female | 2.6% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 15.0% |
| 25-34 · female | 1.5% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.1% |
