Roy Cooper US Inactive
Cooper Victory Fund
Chip In to Roy Cooper!
Give Now To Help Roy Win in NC
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 49.0/100 |
| Spend / Reach / Long. / Eff. | 49.0 · 76.3 · 15.2 · 55.6 |
| Spend range | USD 4,500–4,999 |
| Impressions | 90,000 – 99,999 |
| CPM (≈ $/1k impr) | USD 49.99 |
| Est. audience size | — |
| Days live | 56 (2026-04-10 → 2026-06-05) |
| Created | 2026-04-10 |
| Creative variants | 0 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Roy Cooper |
| Surfaced by | “senate:Roy Cooper” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | none |
| Call to action | donate |
| Standout element | Warm candid photo of Roy Cooper laughing with a diverse group at a dinner table contrasted against stark black text-box fundraising ask |
| Tactic | The ad uses a classic small-donor vs. megadonor contrast frame to create urgency and a sense of grassroots empowerment, making the donor feel personally essential to flipping a key Senate seat. |
Where it ran (delivery by region)
| North Carolina | 62.0% |
| California | 4.6% |
| Florida | 3.3% |
| New York | 2.7% |
| South Carolina | 2.5% |
| Virginia | 2.4% |
| Texas | 1.5% |
Who saw it (delivery)
| 18-24 · female | 0.3% |
| 45-54 · male | 4.4% |
| 65+ · male | 23.9% |
| 65+ · female | 33.9% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 7.9% |
| 55-64 · female | 10.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 6.0% |
| 18-24 · male | 0.3% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 3.5% |
| 35-44 · female | 4.2% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 1.8% |
| 25-34 · female | 2.0% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.6% |
