TALARICO FOR TEXAS
Hey, it’s James Talarico, and next week my team and I will have to make some tough budget decisions for this campaign. So I’m reaching out to ask if you can make a donation before we do. Asking for money is the worst part of running for office, but it’s necessary because I’m the only candidate in this race not taking a dime of corporate PAC money. So our campaign is completely funded by people, just like you, who want to win this Senate seat here in Texas and change this country. That’s why your donation before this deadline is so important. When you chip in, and the next person who sees this video does too, our collective people power puts us on a path to win and transform our broken political system. So please, click the link below and make a contribution so we can have the resources we need before we have to make the kind of decisions that will decide whether we win or lose.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 59.5/100 |
| Spend / Reach / Long. / Eff. | 86.9 · 100.0 · 4.1 · 46.8 |
| Spend range | USD 150,000–174,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 162.5 |
| Est. audience size | — |
| Days live | 16 (2026-01-13 → 2026-01-29) |
| Created | 2026-01-13 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TX — James Talarico |
| Surfaced by | “senate:James Talarico” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | bold blue 'DONATE TODAY' banner anchored at the bottom of the candidate's outdoor video frame |
| Tactic | The ad leverages a direct, candid appeal to authenticity by positioning Talarico as the only non-corporate-funded candidate, using vulnerability ('asking for money is the worst part') to build trust and motivate small-dollar donors before an artificial budget deadline. |
| Texas | 32.7% |
| California | 11.6% |
| New York | 4.0% |
| Florida | 3.6% |
| Washington | 2.8% |
| Illinois | 2.7% |
| Colorado | 2.4% |
| 18-24 · female | 3.3% |
| 45-54 · unknown | 0.2% |
| Unknown · male | 0.0% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.2% |
| 65+ · male | 5.3% |
| 65+ · female | 6.2% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 6.1% |
| 55-64 · female | 6.3% |
| 45-54 · male | 9.1% |
| 18-24 · male | 4.4% |
| 45-54 · female | 8.0% |
| 35-44 · unknown | 0.3% |
| 35-44 · male | 13.2% |
| 35-44 · female | 11.9% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 13.7% |
| 25-34 · female | 11.4% |
| 18-24 · unknown | 0.1% |
| Unknown · unknown | 0.0% |