JEFF MERKLEY FOR OREGON
The person who wins the most votes should win an election. Period. This is especially critical for our nation's commander-in-chief. No president, Democratic or Republican, ....
No President, Democratic or Republican, should ever be sworn into office after losing a popular vote. That's why I've introduced a constitutional amendment to abolish the electoral college once and for all. Sign my petition. Tell Congress to get this done.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 61.2/100 |
| Spend / Reach / Long. / Eff. | 47.8 · 94.0 · 33.6 · 69.6 |
| Spend range | USD 4,000–4,499 |
| Impressions | 500,000 – 599,999 |
| CPM (≈ $/1k impr) | USD 7.73 |
| Est. audience size | — |
| Days live | 123 (2019-11-14 → 2020-03-16) |
| Created | 2019-11-14 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OR — Jeff Merkley |
| Surfaced by | “senate:Jeff Merkley” |
| Issue | democracy elections |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | sign petition |
| Standout element | bold blue 'SIGN THE PETITION' button anchoring a stark, text-driven graphic |
| Tactic | Classic list-building petition tactic that uses a cross-partisan framing ('Democratic or Republican') to maximize appeal and capture supporter emails while advancing a signature progressive electoral reform issue. |
| California | 11.0% |
| Florida | 7.6% |
| New York | 6.4% |
| Texas | 5.2% |
| Pennsylvania | 4.6% |
| Ohio | 4.2% |
| Michigan | 4.1% |
| 55-64 · female | 19.6% |
| 65+ · male | 10.9% |
| 65+ · unknown | 0.3% |
| 25-34 · unknown | 0.3% |
| 45-54 · unknown | 0.2% |
| 25-34 · male | 2.5% |
| 35-44 · male | 3.7% |
| 55-64 · unknown | 0.3% |
| 25-34 · female | 4.1% |
| 45-54 · female | 10.5% |
| 55-64 · male | 9.5% |
| 35-44 · unknown | 0.2% |
| 35-44 · female | 6.5% |
| 18-24 · male | 0.8% |
| 65+ · female | 23.8% |
| 45-54 · male | 5.7% |
| 18-24 · female | 1.0% |
| 18-24 · unknown | 0.1% |