Cindy Hyde-Smith US Inactive
Cindy Hyde Smith for US Senate
Quality Healthcare for All Mississippians
Ad copy
With your support, I'll keep working to make healthcare better for everyone in our state.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 48.9/100 |
| Spend / Reach / Long. / Eff. | 47.8 · 83.1 · 3.3 · 61.6 |
| Spend range | USD 4,000–4,499 |
| Impressions | 175,000 – 199,999 |
| CPM (≈ $/1k impr) | USD 22.66 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 13 (2020-09-30 → 2020-10-13) |
| Created | 2020-09-30 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MS — Cindy Hyde-Smith |
| Surfaced by | “senate:Cindy Hyde-Smith” |
🧠 AI analysis
| Issue | healthcare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | professional |
| Who pictured | candidate, medical |
| Symbols | healthcare |
| Call to action | none |
| Standout element | Candidate seated at conference table with masked medical workers, signaling hands-on healthcare engagement |
| Tactic | The ad uses a roundtable meeting visual with healthcare workers to position Hyde-Smith as an active, collaborative problem-solver on healthcare rather than a distant politician. |
Where it ran (delivery by region)
| Mississippi | 95.9% |
| Tennessee | 1.3% |
| Louisiana | 0.5% |
| Alabama | 0.5% |
| Texas | 0.4% |
| Florida | 0.2% |
| Georgia | 0.2% |
Who saw it (delivery)
| 35-44 · unknown | 0.1% |
| 45-54 · male | 7.9% |
| 25-34 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · female | 1.8% |
| 55-64 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 25-34 · female | 7.4% |
| 45-54 · female | 12.8% |
| 18-24 · male | 1.6% |
| 55-64 · female | 15.3% |
| 35-44 · female | 11.6% |
| 35-44 · male | 7.7% |
| 65+ · female | 14.4% |
| 25-34 · male | 6.0% |
| 65+ · male | 5.7% |
| 55-64 · male | 7.2% |
| 18-24 · unknown | 0.0% |
