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Graham Platner US Inactive

GRAHAM FOR MAINE

ad creative

Important Message

I’m not taking money from AIPAC or corporations, so any amount you can afford to give goes a long way.

Ad copy

I’m Graham Platner, the Marine Corps veteran and oyster farmer running for Senate against Susan Collins here in Maine. I am asking you to donate to my campaign. Whatever you can. We refuse to take money from billionaires and from AIPAC, and for that reason, we are very reliant on small-dollar donations. I know the value of a dollar. I work on the ocean with my hands. I’m a working-class guy, and I don’t make a lot of money. Asking for even a small amount is asking a lot. But for us to win this, for us to build the organization and capacity to fight and win and take back the Senate in 2026, I need your help. Please, will you make a monthly donation now to my campaign to help me defeat Susan Collins, turn Maine blue, and take back the Senate for Democrats?

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score59.5/100
Spend / Reach / Long. / Eff.67.8 · 97.1 · 15.2 · 58.0
Spend rangeUSD 25,000–29,999
Impressions700,000 – 799,999
CPM (≈ $/1k impr)USD 36.67
Est. audience size
Days live56 (2025-08-23 → 2025-10-18)
Created2025-08-23
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateME — Graham Platner
Surfaced by“senate:Graham Platner”

🧠 AI analysis

Issuedemocracy elections
Framingpositive candidate
Message typefundraising
Emotional appealempathy
Production tierdiy amateur
Who picturedcandidate, veterans military, workers labor
Symbolsfarm rural
Call to actiondonate
Standout elementunpolished outdoor selfie-style video frame emphasizing working-class authenticity
TacticThe ad leverages an anti-corruption, grassroots credibility pitch — explicitly rejecting billionaire and AIPAC money — to motivate small-dollar donors through trust and shared identity with a veteran oyster farmer.

Where it ran (delivery by region)

California13.8%
Massachusetts8.4%
New York7.7%
Maine5.5%
Florida4.2%
Washington4.0%
Pennsylvania3.9%

Who saw it (delivery)

18-24 · female 0.5%
45-54 · male 8.2%
65+ · male 14.3%
65+ · female 19.6%
55-64 · unknown 0.3%
55-64 · male 11.4%
55-64 · female 12.5%
45-54 · unknown 0.2%
45-54 · female 7.9%
18-24 · male 1.9%
35-44 · unknown 0.2%
35-44 · male 7.8%
35-44 · female 6.2%
25-34 · unknown 0.2%
25-34 · male 5.1%
25-34 · female 3.0%
18-24 · unknown 0.1%
65+ · unknown 0.5%

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