Steve Marshall For Alabama
Pledge your vote below and help me in my fight to keep Alabama red!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 40.4/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 66.9 · 4.7 · 66.3 |
| Spend range | USD 400–499 |
| Impressions | 35,000 – 39,999 |
| CPM (≈ $/1k impr) | USD 11.99 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 18 (2022-04-29 → 2022-05-17) |
| Created | 2022-04-28 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AL — Steve Marshall |
| Surfaced by | “senate:Steve Marshall” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | vote |
| Standout element | Bold red silhouette of Alabama state outline overlaid with 'KEEP ALABAMA RED' in massive white type |
| Tactic | Uses strong partisan identity appeal — framing the vote pledge as defending Alabama's Republican status — to mobilize base voters through state pride and party loyalty rather than policy. |
| Alabama | 100.0% |
| 18-24 · unknown | 0.0% |
| 45-54 · male | 7.6% |
| 18-24 · male | 1.2% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 4.3% |
| 65+ · male | 13.7% |
| 55-64 · female | 13.8% |
| 65+ · female | 29.5% |
| 45-54 · female | 7.8% |
| 45-54 · unknown | 0.1% |
| 55-64 · male | 9.6% |
| 25-34 · male | 4.1% |
| 18-24 · female | 0.9% |
| 35-44 · female | 3.9% |
| 25-34 · female | 2.9% |
| 65+ · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |