RAJA FOR ILLINOIS
Raja has put out a detailed plan to take on Trump because we have to channel our anger and fear into action.
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| Overall score | 53.2/100 |
| Spend / Reach / Long. / Eff. | 52.4 · 88.7 · 9.1 · 62.5 |
| Spend range | USD 6,000–6,999 |
| Impressions | 300,000 – 349,999 |
| CPM (≈ $/1k impr) | USD 20.0 |
| Est. audience size | — |
| Days live | 34 (2025-08-26 → 2025-09-29) |
| Created | 2025-08-26 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — S Krishnamoorthi |
| Surfaced by | “senate:S Krishnamoorthi” |
| Issue | economy taxes |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | money cash |
| Call to action | learn more |
| Standout element | Dark purple-tinted close-up of a grinning Trump with thumbs up overlaid with a damning CNBC headline |
| Tactic | The ad weaponizes a media quote to frame Trump as gleefully benefiting the wealthy, using fear and anger as explicit motivators to drive action toward Krishnamoorthi's Senate campaign. |
| Illinois | 100.0% |
| 18-24 · female | 1.4% |
| 45-54 · male | 7.8% |
| 65+ · male | 9.5% |
| 65+ · female | 17.4% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 7.8% |
| 55-64 · female | 11.7% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 9.9% |
| 18-24 · male | 1.6% |
| 35-44 · unknown | 0.3% |
| 35-44 · male | 8.0% |
| 35-44 · female | 9.9% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 6.9% |
| 25-34 · female | 6.8% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.3% |