Graham Platner US Inactive
GRAHAM FOR MAINE
I’m counting on you to do your part now.
I am the Marine Corps veteran and oyster farmer running as a Democrat against Susan Collins here in Maine.
Ad copy
$7,933,772 That’s how much Susan Collins has already taken for her reelection campaign from corporate PACs, billionaires, and special interests like AIPAC. 4 That’s how many Senate seats Democrats need to flip to take back the Senate in 2026. $5 That’s how much I am asking you to donate to our campaign today to help me fight back against the establishment, defeat Susan Collins, and flip Maine blue. I know that $5 probably feels like almost nothing compared to all of Susan Collins’ millions and her Super PACs. But when it’s combined with tens of thousands of other people also chipping in $5 and doing their part, your small donation today is how we will build a movement powerful enough to finally kick Susan Collins out of the Senate. We need to raise another $50,000 before our fundraising deadline to fight back against all of the establishment attacks, and with your $5 now, we can defeat Susan Collins and take back the Senate for Democrats. I’m counting on you to do your part now. Please, will you make a donation to our campaign today to help me defeat Susan Collins, flip Maine blue, and take back the Senate in 2026? We are taking on the entire political system. The only way to build power and win is with your donation today. In solidarity, Graham Platner
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Performance proxies
| Overall score | 58.5/100 |
| Spend / Reach / Long. / Eff. | 65.7 · 97.1 · 11.8 · 59.5 |
| Spend range | USD 20,000–24,999 |
| Impressions | 700,000 – 799,999 |
| CPM (≈ $/1k impr) | USD 30.0 |
| Est. audience size | — |
| Days live | 44 (2025-10-28 → 2025-12-11) |
| Created | 2025-10-28 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Graham Platner |
| Surfaced by | “senate:Graham Platner” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate, veterans military |
| Symbols | none |
| Call to action | donate |
| Standout element | Candidate posed casually by the Maine waterfront, projecting everyman authenticity against a backdrop of natural beauty |
| Tactic | Uses a dramatic dollar-figure contrast tactic — opponent's $7.9M from special interests vs. a $5 grassroots ask — to frame the race as a David-vs-Goliath people-powered insurgency and trigger small-donor urgency. |
Where it ran (delivery by region)
| Maine | 19.3% |
| California | 7.9% |
| Massachusetts | 7.3% |
| New York | 6.0% |
| Florida | 4.2% |
| Washington | 3.6% |
| Pennsylvania | 3.4% |
Who saw it (delivery)
| 18-24 · female | 0.8% |
| 45-54 · unknown | 0.2% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.5% |
| 65+ · male | 15.6% |
| 65+ · female | 17.5% |
| 55-64 · unknown | 0.3% |
| 55-64 · male | 9.0% |
| 55-64 · female | 8.8% |
| 45-54 · male | 8.3% |
| 18-24 · male | 1.8% |
| 45-54 · female | 6.2% |
| 35-44 · unknown | 0.4% |
| 35-44 · male | 11.2% |
| 35-44 · female | 6.6% |
| 25-34 · unknown | 0.4% |
| 25-34 · male | 8.0% |
| 25-34 · female | 4.4% |
| 18-24 · unknown | 0.1% |
| Unknown · unknown | 0.0% |
