FRIENDS OF SHERROD BROWN
Brown joined a group of U.S. Senators in introducing the bill last month.
Big corporations shouldn't be able to get away with shrinking the size of their products without shrinking their prices. This bill will ensure that Ohio families get every ounce they pay for.
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| Overall score | 59.3/100 |
| Spend / Reach / Long. / Eff. | 65.7 · 100.0 · 9.9 · 61.6 |
| Spend range | USD 20,000–24,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 22.5 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 37 (2024-05-16 → 2024-06-22) |
| Created | 2024-05-16 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OH — Sherrod Brown |
| Surfaced by | “senate:Sherrod Brown” |
| Issue | economy taxes |
| Framing | issue advocacy |
| Message type | awareness |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | money cash, family |
| Call to action | learn more |
| Standout element | Close-up of Oreo Double Stuf Party Size packages as the visceral symbol of corporate shrinkflation |
| Tactic | Leverages the relatable, everyday Oreo cookie as a tangible stand-in for corporate greed, making an abstract economic policy issue immediately concrete and emotionally resonant for average consumers. |
| Ohio | 100.0% |
| Unknown | 0.0% |
| Florida | 0.0% |
| Michigan | 0.0% |
| West Virginia | 0.0% |
| Wisconsin | 0.0% |
| Kentucky | 0.0% |
| 65+ · unknown | 0.0% |
| 35-44 · male | 10.3% |
| 55-64 · male | 3.6% |
| 25-34 · unknown | 0.2% |
| 65+ · male | 2.4% |
| 45-54 · male | 6.4% |
| 18-24 · male | 7.4% |
| 65+ · female | 3.6% |
| 25-34 · male | 15.0% |
| 55-64 · unknown | 0.1% |
| 55-64 · female | 4.7% |
| 45-54 · female | 7.7% |
| 18-24 · female | 8.1% |
| 35-44 · female | 13.2% |
| 25-34 · female | 16.8% |
| 35-44 · unknown | 0.2% |
| 45-54 · unknown | 0.1% |
| 18-24 · unknown | 0.2% |