Bill Cassidy for US Senate
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Conservative Bill Cassidy is fighting to provide real solutions to Louisiana families. Help Bill continue to fight to lower drug prices, decrease health care costs, expand Louisiana’s energy industry, and increase care for our veterans. Vote early for Bill Cassidy today!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 47.0/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 81.7 · 1.1 · 67.1 |
| Spend range | USD 1,500–1,999 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 10.77 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 5 (2020-10-22 → 2020-10-27) |
| Created | 2020-10-22 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Bill Cassidy |
| Surfaced by | “senate:Bill Cassidy” |
| Issue | healthcare |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | vote |
| Standout element | Facebook content-removed disclaimer blocking the actual ad creative |
| Tactic | The ad is a GOTV mobilization combining multiple issues (drug prices, healthcare, energy, veterans) to broaden appeal among Louisiana conservatives, but the actual creative is hidden behind a platform policy violation notice, undermining its persuasive reach entirely. |
| Louisiana | 100.0% |
| 45-54 · unknown | 0.0% |
| 65+ · female | 23.7% |
| 35-44 · unknown | 0.1% |
| 25-34 · unknown | 0.0% |
| 25-34 · female | 2.4% |
| 18-24 · female | 0.8% |
| 65+ · unknown | 0.2% |
| 18-24 · male | 1.4% |
| 45-54 · female | 6.9% |
| 55-64 · unknown | 0.1% |
| 55-64 · female | 14.7% |
| 35-44 · male | 6.1% |
| 55-64 · male | 13.2% |
| 45-54 · male | 8.5% |
| 25-34 · male | 5.0% |
| 65+ · male | 13.6% |
| 35-44 · female | 3.2% |
| 18-24 · unknown | 0.0% |