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Shrewsbury for U.S. Senate US Inactive

SHREWSBURY FOR SENATE

ad creative

Keep the Senate blue >>

Ad copy

My name is Zach Shrewsbury. As a Marine, I proudly lived by the values of honor, courage and commitment — and I still do today. After serving my country, I returned home to West Virginia to take care of my grandmother and began organizing in local communities. I have orchestrated flood relief drives, fed the houseless, participated in harm reduction training, rallied for affordable accessible healthcare, mobilized West Virginians to stand up to the harmful extractive industry and worked as a climate justice organizer for a progressive veterans organization. Today, I am fighting the greatest battle of my life—as a candidate for the U.S. Senate. With Senator Manchin announcing his retirement, I am the most electable candidate with popular support who can protect the seat and ensure Democrats retain a majority in the Senate. I am unapologetic about my support for people-first policies, human rights for all, and am determined to serve not only West Virginians but all people who made this country their home with integrity and respect and without the influence of corporate interests. Are you with me? Join today: shrewsburyforsenate.com

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Performance proxies

Overall score32.4/100
Spend / Reach / Long. / Eff.21.0 · 50.6 · 1.7 · 56.2
Spend rangeUSD 300–399
Impressions7,000 – 7,999
CPM (≈ $/1k impr)USD 46.6
Est. audience size
Days live7 (2024-04-29 → 2024-05-06)
Created2024-04-29
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateWV — Zachary Shrewsbury
Surfaced by“senate:Zachary Shrewsbury”

🧠 AI analysis

Issueveterans
Framingpositive candidate
Message typeawareness
Emotional appealpride
Production tierunknown
Who picturedveterans military
Symbolsmilitary
Call to actionnone
Standout elementBlank white image with no visual content — copy carries entire message
TacticThe ad leans entirely on personal biography and moral credibility, using Marine service as a values anchor before pivoting to progressive community organizing, building trust through authentic storytelling.

Where it ran (delivery by region)

California11.6%
New York6.2%
Washington5.1%
Florida4.9%
Pennsylvania4.6%
Virginia4.4%
Texas3.7%

Who saw it (delivery)

18-24 · female 0.4%
55-64 · female 11.9%
65+ · unknown 0.7%
45-54 · unknown 0.1%
18-24 · male 0.2%
18-24 · unknown 0.0%
25-34 · female 0.5%
55-64 · male 11.7%
45-54 · female 3.6%
25-34 · unknown 0.0%
35-44 · female 1.1%
65+ · male 29.9%
65+ · female 33.4%
45-54 · male 3.8%
35-44 · male 1.8%
25-34 · male 0.6%
55-64 · unknown 0.3%
35-44 · unknown 0.1%

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