Patrick Schmidt for Kansas US Inactive
PATRICK SCHMIDT FOR KANSAS
Ad copy
Listen to Jake try to defend his terrible policies and votes that threaten working families and will decimate seniors with his plan to eliminate Social Security and Medicare. He has now declined to participate in several upcoming debates. Who can blame him with his record?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 40.6/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 68.1 · 5.2 · 71.6 |
| Spend range | USD 200–299 |
| Impressions | 40,000 – 44,999 |
| CPM (≈ $/1k impr) | USD 5.87 |
| Est. audience size | — |
| Days live | 20 (2022-10-16 → 2022-11-05) |
| Created | 2022-10-16 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | KS — Patrick Schmidt |
| Surfaced by | “senate:Patrick Schmidt” |
🧠 AI analysis
| Issue | social security medicare |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | diy amateur |
| Who pictured | candidate, opponent |
| Symbols | us flag |
| Call to action | none |
| Standout element | sparsely attended debate setting with nearly empty chairs emphasizing opponent's vulnerability |
| Tactic | The ad uses an authentic debate video clip to let the opponent's own words and record do the attacking, reinforcing the narrative that he is indefensible and cowardly for skipping future debates. |
Where it ran (delivery by region)
| Texas | 7.4% |
| Florida | 5.6% |
| Ohio | 4.6% |
| Michigan | 4.6% |
| California | 4.4% |
| Pennsylvania | 4.3% |
| Indiana | 4.0% |
Who saw it (delivery)
| 65+ · unknown | 0.2% |
| 55-64 · male | 30.4% |
| 55-64 · unknown | 0.2% |
| 45-54 · male | 11.6% |
| 25-34 · female | 0.1% |
| 55-64 · female | 8.0% |
| 65+ · male | 29.4% |
| 45-54 · unknown | 0.1% |
| 35-44 · male | 3.5% |
| 35-44 · unknown | 0.0% |
| 25-34 · male | 0.5% |
| 18-24 · male | 0.1% |
| 45-54 · female | 1.4% |
| 18-24 · female | 0.0% |
| 65+ · female | 14.3% |
| 35-44 · female | 0.3% |
| 25-34 · unknown | 0.0% |
