DANWHITCONGRESS
Dan Whitfield for Senate 2020
I am asking for a "Call to Arms." If you really want to help get rid of Tom Cotton and finally have TRUE representation, as well as a voice in the legislative process, can you commit to showing support at our upcoming court hearing? Of course your safety is most important and I ask for people to follow safety guidelines including 6 ft of social distancing and bringing a mask. I will provide 100 FREE face masks with our logo on them for the first to arrive. The court hearing will be as follows: May 27, 2020 beginning at 9 AM CT. Richard Shepard Arnold United States Courthouse Courtroom 4C 500 West Capitol Little Rock, AR 72201
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 37.2/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 61.7 · 2.8 · 66.9 |
| Spend range | USD 200–299 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 11.09 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 11 (2020-05-16 → 2020-05-27) |
| Created | 2020-05-16 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | AR — Dan Whitfield |
| Surfaced by | “senate:Dan Whitfield” |
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | volunteer |
| Standout element | Facebook ad removal notice citing policy violation dominates the entire visible content |
| Tactic | The ad was removed due to a missing disclaimer, but its 'call to arms' mobilization appeal and free mask giveaway attempted grassroots urgency to drive in-person courthouse rally attendance against an incumbent senator. |
| Arkansas | 100.0% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 8.0% |
| 18-24 · unknown | 0.1% |
| 25-34 · unknown | 0.3% |
| 35-44 · unknown | 0.2% |
| 45-54 · male | 7.9% |
| 18-24 · female | 1.4% |
| 65+ · male | 15.6% |
| 55-64 · male | 10.7% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 4.6% |
| 65+ · female | 19.2% |
| 35-44 · female | 6.7% |
| 55-64 · female | 12.4% |
| 35-44 · male | 6.5% |
| 25-34 · male | 4.4% |
| 18-24 · male | 1.4% |
| 65+ · unknown | 0.3% |