Brian Bengs for Senate
John Thune voted against allowing Medicare to negotiate cheaper drug prices for our seniors. I will always stand with seniors instead of Big Pharma profiteering.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 30.0/100 |
| Spend / Reach / Long. / Eff. | 11.9 Β· 47.5 Β· 0.3 Β· 60.2 |
| Spend range | USD 100β199 |
| Impressions | 5,000 β 5,999 |
| CPM (β $/1k impr) | USD 27.18 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 2 (2022-10-25 β 2022-10-27) |
| Created | 2022-10-25 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | |
| Languages | en |
| Candidate | SD β Brian Bengs |
| Surfaced by | βsenate:Brian Bengsβ |
| Issue | social security medicare |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content removal notice obscuring the actual ad creative |
| Tactic | The ad uses a classic contrast attack tactic β pinning Thune to Big Pharma while positioning Bengs as the champion of seniors on drug pricing β though the platform removal notice renders the visual content entirely inaccessible. |
| South Dakota | 99.9% |
| Iowa | 0.0% |
| Nebraska | 0.0% |
| Minnesota | 0.0% |
| 35-44 Β· unknown | 0.1% |
| 65+ Β· male | 14.5% |
| 45-54 Β· unknown | 0.1% |
| 65+ Β· unknown | 0.4% |
| 55-64 Β· unknown | 0.1% |
| 25-34 Β· female | 3.0% |
| 65+ Β· female | 26.7% |
| 45-54 Β· female | 8.4% |
| 45-54 Β· male | 5.6% |
| 25-34 Β· male | 2.7% |
| 55-64 Β· female | 15.7% |
| 35-44 Β· male | 5.5% |
| 35-44 Β· female | 6.9% |
| 55-64 Β· male | 9.2% |
| 18-24 Β· male | 0.5% |
| 18-24 Β· female | 0.8% |
| 25-34 Β· unknown | 0.1% |