Roy Cooper US Inactive
Cooper For North Carolina
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Roy Cooper for Governor
Ad copy
A recent poll shows Donald Trump up by two in North Carolina. My race for Governor here provides one of Joe Biden's best chances for victory in the South. In order to bring home the win for Joe Biden and me, I need your grassroots help. Can I count on you to chip in today?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 50.5/100 |
| Spend / Reach / Long. / Eff. | 46.5 · 85.0 · 6.6 · 63.9 |
| Spend range | USD 3,500–3,999 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 16.66 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 25 (2020-09-21 → 2020-10-16) |
| Created | 2020-09-21 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | NC — Roy Cooper |
| Surfaced by | “senate:Roy Cooper” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Candidate speaking directly to camera with subtitle reinforcing the partisan 'keep North Carolina blue' message |
| Tactic | Urgency-driven fundraising appeal leveraging a close poll number to motivate small-dollar donors by framing the governor's race as a linchpin for national Democratic victory. |
Where it ran (delivery by region)
| North Carolina | 100.0% |
Who saw it (delivery)
| 35-44 · unknown | 0.3% |
| 65+ · unknown | 0.4% |
| 55-64 · female | 16.6% |
| 45-54 · female | 14.6% |
| 65+ · male | 9.5% |
| 45-54 · male | 8.0% |
| 55-64 · male | 7.9% |
| 35-44 · female | 15.4% |
| 35-44 · male | 8.1% |
| 65+ · female | 18.6% |
| 55-64 · unknown | 0.3% |
| 45-54 · unknown | 0.3% |
