AMY MCGRATH FOR SENATE, INC.
Registering to vote can be done online.
Elections have consequences. Make sure you can play a part this year by getting registered to vote by May 26th.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 52.2/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 91.4 · 2.8 · 69.7 |
| Spend range | USD 3,000–3,499 |
| Impressions | 400,000 – 449,999 |
| CPM (≈ $/1k impr) | USD 7.65 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 11 (2020-05-15 → 2020-05-26) |
| Created | 2020-05-15 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
| Issue | democracy elections |
| Framing | informational |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Facebook content-removed disclaimer screen replacing the actual ad creative |
| Tactic | The ad was removed for missing a proper disclaimer, ironically undermining its voter registration urgency message; the copy uses the phrase 'elections have consequences' to motivate civic participation with a hard deadline. |
| Kentucky | 99.9% |
| Indiana | 0.0% |
| Georgia | 0.0% |
| Florida | 0.0% |
| Ohio | 0.0% |
| Tennessee | 0.0% |
| Alabama | 0.0% |
| 35-44 · unknown | 0.1% |
| 55-64 · female | 9.3% |
| 65+ · female | 10.9% |
| 55-64 · male | 6.7% |
| 18-24 · male | 7.7% |
| 25-34 · male | 11.9% |
| 35-44 · male | 6.4% |
| 35-44 · female | 6.0% |
| 18-24 · female | 11.0% |
| 18-24 · unknown | 0.1% |
| 65+ · male | 5.6% |
| 25-34 · female | 11.5% |
| 45-54 · female | 6.6% |
| 45-54 · male | 5.9% |
| 45-54 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 65+ · unknown | 0.1% |