Lindsey Graham US Inactive
TEAM GRAHAM, INC.
What Has Trump Done Right?
Ad copy
To those who want to second-guess the government’s reaction, I don’t buy it. The actions President Trump took probably prevented well over a million American deaths from the virus.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 51.6/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 90.1 · 2.8 · 68.7 |
| Spend range | USD 3,000–3,499 |
| Impressions | 350,000 – 399,999 |
| CPM (≈ $/1k impr) | USD 8.67 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 11 (2020-04-21 → 2020-05-02) |
| Created | 2020-04-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC — Lindsey Graham |
| Surfaced by | “senate:SC — Lindsey Graham” |
🧠 AI analysis
| Issue | healthcare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | none |
| Standout element | Screenshot from ABC's The View with hostile question reframed as a triumphant rhetorical setup |
| Tactic | The ad weaponizes a hostile media moment by recontextualizing a challenger's question as an opportunity to defend Trump's COVID record, using earned media credibility from The View to amplify Graham's loyalty to Trump. |
Where it ran (delivery by region)
| South Carolina | 95.3% |
| North Carolina | 1.1% |
| Georgia | 0.4% |
| Kentucky | 0.3% |
| Florida | 0.2% |
| Texas | 0.2% |
| Pennsylvania | 0.2% |
Who saw it (delivery)
| 25-34 · unknown | 0.0% |
| 55-64 · female | 14.3% |
| 18-24 · female | 0.6% |
| 35-44 · unknown | 0.1% |
| 25-34 · male | 4.0% |
| 25-34 · female | 2.3% |
| 45-54 · male | 10.9% |
| 35-44 · female | 6.1% |
| 65+ · female | 18.6% |
| 45-54 · unknown | 0.1% |
| 35-44 · male | 6.7% |
| 55-64 · male | 11.5% |
| 45-54 · female | 10.5% |
| 65+ · male | 12.9% |
| 18-24 · male | 1.1% |
| 65+ · unknown | 0.2% |
| 18-24 · unknown | 0.0% |
| 55-64 · unknown | 0.2% |
