Bill Hagerty US Inactive
TEAM HAGERTY
Ad copy
Tennessee deserves a Senator who respects our heroes' sacrifices and honors our flag. I am the trusted conservative who will never back down and will always stand with our patriots.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 47.2/100 |
| Spend / Reach / Long. / Eff. | 41.0 · 81.7 · 0.8 · 65.2 |
| Spend range | USD 2,000–2,499 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 13.84 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 4 (2020-07-17 → 2020-07-21) |
| Created | 2020-07-17 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TN — Bill Hagerty |
| Surfaced by | “senate:Bill Hagerty” |
🧠 AI analysis
| Issue | veterans |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | veterans military |
| Symbols | military, us flag |
| Call to action | none |
| Standout element | Veteran with prosthetic leg standing confidently outdoors, serving as a powerful visual testament to sacrifice and service |
| Tactic | The ad uses a wounded veteran as a surrogate to establish Hagerty's pro-military credibility through emotional association, making abstract patriotic rhetoric viscerally concrete without the candidate appearing on screen. |
Where it ran (delivery by region)
| Tennessee | 100.0% |
Who saw it (delivery)
| 25-34 · unknown | 0.0% |
| 55-64 · male | 11.4% |
| 18-24 · female | 0.5% |
| 55-64 · female | 15.3% |
| 65+ · female | 20.6% |
| 65+ · male | 12.7% |
| 45-54 · female | 11.9% |
| 18-24 · male | 0.8% |
| 45-54 · male | 10.6% |
| 55-64 · unknown | 0.2% |
| 25-34 · male | 2.8% |
| 35-44 · male | 5.9% |
| 35-44 · female | 5.0% |
| 35-44 · unknown | 0.1% |
| 25-34 · female | 2.0% |
| 65+ · unknown | 0.2% |
| 45-54 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |
