Committee to Elect Zach Wahls
Defeat Joni Ernst
Defeat Joni Ernst
Defeat Joni Ernst
Zach Wahls is announcing his run for U.S. Senate in Iowa to bring a new generation of leadership to Washington. Many politicians have been in office for so long that they’ve lost touch with the challenges our hardworking families face. Just look at Senator Joni Ernst. When Iowans warned her that the GOP’s plan to gut Medicaid would kill people, she responded, “Well, we’re all going to die.” Joni Ernst doesn’t get it. It’s as simple as that. We need leaders who know our struggles and will finally put our families first. So as we kick off this campaign, join us and become a Day One Donor.
Zach Wahls is announcing his run for U.S. Senate in Iowa to bring a new generation of leadership to Washington. Many politicians have been in office for so long that they’ve lost touch with the challenges our hardworking families face. Just look at Senator Joni Ernst. When Iowans warned her that the GOP’s plan to gut Medicaid would kill people, she responded, “Well, we’re all going to die.” Joni Ernst doesn’t get it. It’s as simple as that. We need leaders who know our struggles and will finally put our families first. So as we kick off this campaign, join us and become a Day One Donor.
Zach Wahls is announcing his run for U.S. Senate in Iowa to bring a new generation of leadership to Washington. Many politicians have been in office for so long that they’ve lost touch with the challenges our hardworking families face. Just look at Senator Joni Ernst. When Iowans warned her that the GOP’s plan to gut Medicaid would kill people, she responded, “Well, we’re all going to die.” Joni Ernst doesn’t get it. It’s as simple as that. We need leaders who know our struggles and will finally put our families first. So as we kick off this campaign, join us and become a Day One Donor.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 36.3/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 59.2 · 1.7 · 60.6 |
| Spend range | USD 400–499 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 25.69 |
| Est. audience size | — |
| Days live | 7 (2025-06-11 → 2025-06-18) |
| Created | 2025-06-11 |
| Creative variants | 3 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IA — Zach Wahls |
| Surfaced by | “senate:Zach Wahls” |
| Issue | healthcare |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold orange 'DAY ONE DONOR' button anchoring the bottom of the candidate photo creates urgency and financial ask momentum |
| Tactic | The ad pairs a warm, approachable candidate photo with a damning Joni Ernst quote on Medicaid to pivot from introduction to attack, then immediately monetizes outrage with a Day One Donor fundraising ask. |
| Iowa | 100.0% |
| 18-24 · female | 1.3% |
| 45-54 · male | 4.9% |
| 65+ · male | 7.7% |
| 65+ · female | 20.3% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 5.2% |
| 55-64 · female | 13.4% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 11.3% |
| 18-24 · male | 1.7% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 6.3% |
| 35-44 · female | 12.5% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 5.2% |
| 25-34 · female | 8.7% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.4% |