Amy McGrath US Inactive
AMY MCGRATH FOR SENATE, INC.
Kentucky Needs Amy McGrath
We need leaders who inspire.
Ad copy
Mitch McConnell has been in D.C. for 35 years—but what good is having a powerful senator if he’s not using that power for us? We need a leader who fights for things like affordable health care and college. The special interests have their candidate—I’m ready to fight for the rest of us.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 58.4/100 |
| Spend / Reach / Long. / Eff. | 63.0 · 100.0 · 7.2 · 63.5 |
| Spend range | USD 15,000–19,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 17.5 |
| Est. audience size | — |
| Days live | 27 (2020-02-13 → 2020-03-11) |
| Created | 2020-02-13 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
🧠 AI analysis
| Issue | healthcare |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Ad removed by Facebook for non-compliant disclaimer, leaving only a login gate |
| Tactic | The ad copy uses a populist contrast framing — pitting McGrath as a fighter for ordinary Kentuckians against McConnell as a captured servant of special interests — to generate anti-incumbent anger and candidate preference. |
Where it ran (delivery by region)
| Kentucky | 100.0% |
Who saw it (delivery)
| 25-34 · female | 21.3% |
| 65+ · female | 2.1% |
| 65+ · unknown | 0.0% |
| 45-54 · unknown | 0.0% |
| 35-44 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
| 65+ · male | 1.0% |
| 25-34 · unknown | 0.1% |
| 45-54 · male | 4.2% |
| 35-44 · female | 11.3% |
| 55-64 · female | 3.8% |
| 55-64 · male | 2.0% |
| 35-44 · male | 7.3% |
| 18-24 · male | 8.4% |
| 45-54 · female | 6.9% |
| 18-24 · female | 16.2% |
| 25-34 · male | 15.0% |
| 55-64 · unknown | 0.0% |
