Melissa Brown Blaeuer and Pamela Fadden for Assembly
NJ Voter information about the Elections.
It is high campaign season and voting has begun! We are looking to get out the vote! Please have everyone you know vote. Visit vote.nj.gov to request mail in ballots, register, check status, and get early voting dates and locations. Message us to volunteer for signs, canvassing, texts and calls!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 32.2/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 47.5 · 9.4 · 60.2 |
| Spend range | USD 100–199 |
| Impressions | 5,000 – 5,999 |
| CPM (≈ $/1k impr) | USD 27.18 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 35 (2021-09-23 → 2021-10-28) |
| Created | 2021-09-23 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | VA — Pamela Brown |
| Surfaced by | “senate:Pamela Brown” |
| Issue | democracy elections |
| Framing | informational |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | none |
| Call to action | vote |
| Standout element | Facebook content-removed warning message replacing the actual ad creative |
| Tactic | The ad is inaccessible due to a policy violation takedown, but the underlying copy relies on direct GOTV urgency and peer-to-peer sharing to drive mail-in ballot requests and early voting in New Jersey. |
| New Jersey | 99.5% |
| New York | 0.5% |
| 18-24 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
| 65+ · unknown | 0.3% |
| 35-44 · male | 5.9% |
| 25-34 · male | 5.0% |
| 45-54 · male | 12.5% |
| 55-64 · male | 17.6% |
| 45-54 · female | 8.7% |
| 55-64 · female | 11.1% |
| 65+ · female | 12.0% |
| 25-34 · female | 5.5% |
| 65+ · male | 12.9% |
| 35-44 · female | 6.1% |
| 18-24 · female | 0.8% |
| 18-24 · male | 1.2% |