MOULTON FOR CONGRESS
Here are the simple steps >>
Step 1: Check your info at bit.ly/CheckMyRegMA Step 2: Fill out your mail-in ballot application (Visit bit.ly/VoteByMailAppMA to fill out an electronic application) Step 3: Mail, email, or fax your application to your local election official at your town of city hall (find yours here: https://www.sec.state.ma.us/ele/eleclk/clkidx.htm) Step 4: Receive your ballot in the mail, fill it out, and mail it back. For more info, visit: bit.ly/HowToVoteByMailMA
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 40.1/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 69.3 · 0.0 · 70.0 |
| Spend range | USD 300–399 |
| Impressions | 45,000 – 49,999 |
| CPM (≈ $/1k impr) | USD 7.36 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 1 (2020-08-02 → 2020-08-02) |
| Created | 2020-08-02 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — Seth Moulton |
| Surfaced by | “senate:Seth Moulton” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | vote |
| Standout element | Black-and-white smiling candidate cutout floating above a bold newspaper pull-quote on a bright blue background with decorative stars |
| Tactic | The ad pairs step-by-step mail-in voting instructions with a flattering local newspaper headline to simultaneously drive GOTV action and reinforce Moulton's record of constituent service. |
| Massachusetts | 99.9% |
| New Hampshire | 0.1% |
| 55-64 · unknown | 0.1% |
| 65+ · male | 5.8% |
| 25-34 · unknown | 0.2% |
| 18-24 · unknown | 0.1% |
| 45-54 · female | 4.1% |
| 45-54 · male | 6.5% |
| 65+ · unknown | 0.1% |
| 65+ · female | 9.2% |
| 35-44 · male | 8.2% |
| 35-44 · unknown | 0.1% |
| 25-34 · male | 15.6% |
| 55-64 · male | 6.6% |
| 18-24 · male | 10.4% |
| 25-34 · female | 10.4% |
| 18-24 · female | 11.9% |
| 55-64 · female | 6.1% |
| 35-44 · female | 4.6% |
| 45-54 · unknown | 0.1% |