Pamela Stevenson for Kentucky
The Louisville Urban League teamed up with several non-profits to remind those in the black community to vote in Tuesday's primary.
Tomorrow! If you need a ride call The League at 502-585-4622 and dial the number 0.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 26.4/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 39.6 · 0.0 · 54.3 |
| Spend range | USD 100–199 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 59.81 |
| Est. audience size | 1,001 – 5,000 |
| Days live | 1 (2020-06-22 → 2020-06-23) |
| Created | 2020-06-22 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Pamela Stevenson |
| Surfaced by | “senate:Pamela Stevenson” |
| Issue | democracy elections |
| Framing | issue advocacy |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | diverse crowd |
| Symbols | none |
| Call to action | vote |
| Standout element | Black Voters Matter van graphic dominating the frame with bold white typography |
| Tactic | The ad leverages a credible local news story and a well-known voting rights organization to mobilize Black voters with a practical, actionable ride-to-polls offer, maximizing GOTV urgency without requiring direct candidate promotion. |
| Kentucky | 99.2% |
| Indiana | 0.8% |
| 35-44 · male | 6.8% |
| 25-34 · male | 7.4% |
| 55-64 · female | 10.3% |
| 45-54 · male | 5.3% |
| 65+ · female | 6.6% |
| 18-24 · female | 6.8% |
| 18-24 · male | 3.4% |
| 25-34 · female | 15.4% |
| 45-54 · female | 14.2% |
| 35-44 · female | 14.4% |
| 55-64 · male | 6.4% |
| 65+ · male | 2.8% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
| 35-44 · unknown | 0.1% |