AMY MCGRATH FOR SENATE, INC.
This November, we can bring an end to 35 years of Mitch’s B.S. That’ll also take going up against Mitch’s dirty special-interest friends. Chip in, and let’s make this Mitch’s final year in the Senate.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 57.3/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 85.0 · 34.2 · 64.9 |
| Spend range | USD 3,000–3,499 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 14.44 |
| Est. audience size | — |
| Days live | 125 (2020-07-01 → 2020-11-03) |
| Created | 2020-07-01 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
| Issue | other |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | donate |
| Standout element | Content removal notice obscuring the original attack ad creative |
| Tactic | The ad leverages populist anti-McConnell anger by naming him repeatedly and framing the donation as a direct strike against entrenched political power and special interests. |
| California | 13.8% |
| New York | 8.3% |
| Florida | 5.3% |
| Texas | 5.3% |
| Illinois | 4.4% |
| Pennsylvania | 4.3% |
| Washington | 3.7% |
| 45-54 · unknown | 0.3% |
| 45-54 · male | 9.4% |
| 35-44 · unknown | 0.3% |
| 18-24 · female | 0.9% |
| 55-64 · unknown | 0.3% |
| 18-24 · male | 1.6% |
| 25-34 · female | 6.1% |
| 35-44 · female | 10.0% |
| 55-64 · female | 12.6% |
| 65+ · unknown | 0.3% |
| 35-44 · male | 9.8% |
| 65+ · female | 12.2% |
| 55-64 · male | 10.1% |
| 65+ · male | 9.0% |
| 25-34 · male | 7.1% |
| 45-54 · female | 9.9% |
| 25-34 · unknown | 0.2% |
| 18-24 · unknown | 0.0% |