Mark Warner VA US Inactive
FRIENDS OF MARK WARNER
COVID-19 Response
...
Ad copy
Thank you to all of the front line workers who are keeping our country moving forward.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 48.9/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 83.1 · 7.2 · 70.7 |
| Spend range | USD 1,000–1,499 |
| Impressions | 175,000 – 199,999 |
| CPM (≈ $/1k impr) | USD 6.66 |
| Est. audience size | — |
| Days live | 27 (2020-05-04 → 2020-05-31) |
| Created | 2020-05-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | VA — Mark Warner |
| Surfaced by | “senate:Mark Warner” |
🧠 AI analysis
| Issue | healthcare |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate, medical |
| Symbols | healthcare |
| Call to action | learn more |
| Standout element | Candidate speaking directly to camera from home kitchen during COVID-19 pandemic, conveying authenticity and relatability |
| Tactic | Gratitude appeal leverages empathy for frontline workers to build candidate likability and associate Warner with pandemic leadership during a moment of national anxiety. |
Where it ran (delivery by region)
| Virginia | 100.0% |
Who saw it (delivery)
| 65+ · female | 11.5% |
| 35-44 · male | 4.5% |
| 65+ · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.0% |
| 25-34 · unknown | 0.1% |
| 65+ · male | 4.9% |
| 45-54 · male | 4.9% |
| 18-24 · female | 17.1% |
| 55-64 · female | 9.7% |
| 55-64 · male | 5.7% |
| 45-54 · female | 5.5% |
| 25-34 · male | 9.6% |
| 18-24 · male | 8.7% |
| 35-44 · female | 4.6% |
| 25-34 · female | 12.9% |
| 18-24 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
