📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
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Tom Cotton US Inactive

COTTON FOR SENATE, INC.

ad creative

Want to stop Biden?

Join the mission now.

Ad copy

If you want to stop this deranged man, join our mission to take back the Senate and make America strong again. Chip in $2 today —>

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score50.8/100
Spend / Reach / Long. / Eff.41.0 · 85.0 · 9.6 · 67.7
Spend rangeUSD 2,000–2,499
Impressions200,000 – 249,999
CPM (≈ $/1k impr)USD 10.0
Est. audience size500,001 – 1,000,000
Days live36 (2022-09-14 → 2022-10-20)
Created2022-09-13
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateAR — Tom Cotton
Surfaced by“senate:Tom Cotton”

🧠 AI analysis

Issueeconomy taxes
Framingattack opponent
Message typefundraising
Emotional appealanger
Production tiersemi pro
Who picturedopponent
Symbolscapitol statue, money cash, border
Call to actiondonate
Standout elementDark, ominous photo of Biden at presidential podium with fists raised, framed by accusatory red text calling him 'deranged'
TacticClassic low-dollar fundraising attack ad that pairs a menacing opponent image with a short policy grievance list and a friction-free $2 ask to maximize donor conversion.

Where it ran (delivery by region)

Texas8.9%
Florida8.3%
California6.9%
Pennsylvania4.0%
Ohio3.8%
Arkansas3.7%
New York3.5%

Who saw it (delivery)

35-44 · unknown 0.0%
25-34 · male 1.2%
35-44 · female 0.8%
25-34 · female 0.6%
65+ · female 28.5%
65+ · male 25.9%
45-54 · male 6.8%
35-44 · male 2.4%
55-64 · female 11.9%
18-24 · unknown 0.0%
55-64 · male 17.4%
45-54 · female 3.2%
65+ · unknown 0.4%
18-24 · female 0.2%
18-24 · male 0.3%
55-64 · unknown 0.2%
45-54 · unknown 0.1%
25-34 · unknown 0.0%

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