📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Pete Ricketts US Inactive

PETE RICKETTS FOR SENATE

ad creative

U.S. Senator Ricketts Get Out the Vote Rally with Sen. Rob Dover

https://forms.gle/8SLWoXfNDgSBk7YL6

Ad copy

🇺🇸 Join U.S. Senator Pete Ricketts for a Get Out the Vote Rally with Senator Rob Dover in Norfolk on Monday! U.S. Senator Ricketts and Senator Rob Dover will discuss the importance of electing solid conservatives to fight to defend life, uphold our values and lower taxes! Ice Cream and cookies will be provided! Monday, May 13 2:30-3:30 PM River Point Square (301 W Norfolk Ave, Norfolk) RSVP here: https://forms.gle/8SLWoXfNDgSBk7YL6

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score29.8/100
Spend / Reach / Long. / Eff.0.0 · 49.2 · 0.3 · 69.7
Spend range<USD 99
Impressions6,000 – 6,999
CPM (≈ $/1k impr)USD 7.62
Est. audience size10,001 – 50,000
Days live2 (2024-05-11 → 2024-05-13)
Created2024-05-11
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateNE — Pete Ricketts
Surfaced by“senate:Pete Ricketts”

🧠 AI analysis

Issuedemocracy elections
Framingpositive candidate
Message typegotv mobilization
Emotional appealpride
Production tiersemi pro
Who picturedcandidate
Symbolsus flag
Call to actionvote
Standout elementBold red-and-navy event card with candidate headshots flanking detailed event logistics, mimicking a professional event flyer
TacticMobilization-focused tactic using in-person rally invitation to energize the conservative base with value-laden messaging around life, values, and lower taxes.

Where it ran (delivery by region)

Nebraska100.0%

Who saw it (delivery)

55-64 · unknown 0.1%
25-34 · male 7.1%
35-44 · unknown 0.1%
18-24 · unknown 0.0%
35-44 · male 8.8%
18-24 · female 6.0%
45-54 · male 7.0%
35-44 · female 5.1%
65+ · female 18.7%
65+ · unknown 0.1%
65+ · male 13.6%
55-64 · male 10.8%
18-24 · male 4.2%
55-64 · female 8.5%
45-54 · female 4.4%
25-34 · female 5.4%
25-34 · unknown 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 189d live
Roy Cooper
NC — Roy Cooper 104d live
Mallory McMorrow
MI — Mallory Mcmorrow 85d live
Graham Platner
ME — Graham Platner 58d live
Alexander Vindman
FL — Alexander Vindman 64d live
Jon Ossoff
GA — Jon Ossoff 60d live
Graham Platner
ME — Graham Platner 55d live
James Talarico
TX — James Talarico 32d live