Pamela Stevenson for Kentucky
Black women are in short supply in Frankfort. If re-elected Rep Keturah Herron and I will be the only Black women in the General Assembly. I am honored to be endorsed by Elect Black Women Political Action Committee
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| Overall score | 37.0/100 |
| Spend / Reach / Long. / Eff. | 21.0 Β· 61.7 Β· 0.8 Β· 64.4 |
| Spend range | USD 300β399 |
| Impressions | 20,000 β 24,999 |
| CPM (β $/1k impr) | USD 15.53 |
| Est. audience size | 10,001 β 50,000 |
| Days live | 4 (2022-05-11 β 2022-05-15) |
| Created | 2022-05-10 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY β Pamela Stevenson |
| Surfaced by | βsenate:Pamela Stevensonβ |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Bold 'ELECT BLACK WOMEN' logo with yellow highlight bars anchoring the endorsement message against a dark background |
| Tactic | The ad leverages identity-based representation politics and a PAC endorsement to mobilize Black women voters, framing Stevenson's re-election as both a personal milestone and a matter of political representation in the Kentucky legislature. |
| Kentucky | 99.3% |
| Indiana | 0.7% |
| 13-17 Β· female | 0.1% |
| 45-54 Β· female | 9.6% |
| 35-44 Β· female | 16.8% |
| 25-34 Β· female | 29.0% |
| 55-64 Β· female | 8.2% |
| 18-24 Β· female | 30.6% |
| 65+ Β· female | 5.8% |