Scott Brown US Inactive
Scott Brown for New Hampshire
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Ad copy
This is the world Chris Pappas and the radical left are creating. I’m running to stop them. But I need your help.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 27.4/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 43.0 · 1.4 · 65.1 |
| Spend range | <USD 99 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 14.14 |
| Est. audience size | — |
| Days live | 6 (2025-07-31 → 2025-08-06) |
| Created | 2025-07-31 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH — Scott Brown |
| Surfaced by | “senate:Scott Brown” |
🧠 AI analysis
| Issue | social security medicare |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | donate |
| Standout element | red X bullet points listing alarming cultural-left hypotheticals attributed to the opponent |
| Tactic | The ad uses a fear-based listicle format to paint the opponent as an extreme cultural radical, driving urgency to donate by framing the election as a battle over basic common sense and free expression. |
Where it ran (delivery by region)
| New Hampshire | 100.0% |
Who saw it (delivery)
| 18-24 · female | 1.5% |
| 45-54 · male | 7.5% |
| 65+ · male | 20.5% |
| 65+ · female | 14.1% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 17.7% |
| 55-64 · female | 9.7% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 3.8% |
| 18-24 · male | 6.1% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 6.0% |
| 35-44 · female | 2.7% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 7.0% |
| 25-34 · female | 2.3% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.3% |
