ANGIE CRAIG FOR CONGRESS
The “family glitch” in the Affordable Care Act made it difficult for many Minnesota families to get the health care coverage they need. So I got to work to change that. And now, 62,000 Minnesotans are getting better and easier access to health care. I’ll always fight for you.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 44.9/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 73.9 · 6.1 · 61.3 |
| Spend range | USD 1,500–1,999 |
| Impressions | 70,000 – 79,999 |
| CPM (≈ $/1k impr) | USD 23.33 |
| Est. audience size | 5,001 – 10,000 |
| Days live | 23 (2022-09-10 → 2022-10-03) |
| Created | 2022-09-09 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MN — Angie Craig |
| Surfaced by | “senate:Angie Craig” |
| Issue | healthcare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | professional |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Warm, weathered parchment-toned video thumbnail conveying a personal, grassroots feel |
| Tactic | The ad uses a first-person accomplishment narrative — fixing the 'family glitch' for 62,000 Minnesotans — to build trust and reinforce Craig's identity as an effective, constituent-first legislator. |
| Minnesota | 67.4% |
| England | 4.6% |
| Gauteng | 0.6% |
| Cairo Governorate | 0.5% |
| Wisconsin | 0.4% |
| California | 0.4% |
| Masovian Voivodeship | 0.4% |
| 13-17 · male | 0.0% |
| 25-34 · female | 16.2% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 3.3% |
| 35-44 · male | 12.5% |
| 45-54 · female | 9.7% |
| 25-34 · male | 12.8% |
| 65+ · male | 2.9% |
| 55-64 · female | 4.3% |
| 18-24 · male | 3.7% |
| 18-24 · unknown | 0.0% |
| 35-44 · female | 14.7% |
| 55-64 · male | 4.9% |
| 18-24 · female | 4.9% |
| 45-54 · male | 9.2% |
| 35-44 · unknown | 0.3% |
| 25-34 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.0% |