FRIENDS OF BRYCE REEVES
I take my constituent's concerns seriously — that's why when I heard that many could not afford their insurance premiums due to skyrocketing costs, I took action. We came up with a plan to offer folks short-term insurance to help keep the premiums 50-80% lower than individual plans. As your senator, I will work to pass legislation that works for YOU.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 28.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 45.5 · 1.7 · 67.0 |
| Spend range | <USD 99 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 11.0 |
| Est. audience size | — |
| Days live | 7 (2019-09-23 → 2019-09-30) |
| Created | 2019-09-23 |
| Creative variants | 1 body · 1 headline |
| Platforms | — |
| Languages | en |
| Candidate | VA — Bryce Reeves |
| Surfaced by | “senate:Bryce Reeves” |
| Issue | healthcare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | learn more |
| Standout element | Candidate seated at desk with US flag flanking him in a direct-to-camera testimonial style |
| Tactic | The ad uses a direct constituent-service narrative — 'I heard a problem, I took action' — to build trust and establish Reeves as a responsive, results-oriented legislator on a pocketbook healthcare issue. |
| Virginia | 98.2% |
| Texas | 0.2% |
| New York | 0.2% |
| California | 0.1% |
| Florida | 0.1% |
| Pennsylvania | 0.1% |
| North Carolina | 0.1% |
| 45-54 · unknown | 0.1% |
| 35-44 · female | 12.1% |
| 18-24 · female | 3.3% |
| 25-34 · male | 12.4% |
| 18-24 · male | 4.2% |
| 25-34 · female | 9.8% |
| 55-64 · male | 6.6% |
| 45-54 · female | 9.9% |
| 45-54 · male | 11.0% |
| 25-34 · unknown | 0.0% |
| 35-44 · male | 14.1% |
| 65+ · male | 4.1% |
| 65+ · female | 5.2% |
| 55-64 · female | 7.0% |
| 35-44 · unknown | 0.2% |
| 55-64 · unknown | 0.0% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.1% |