ELECT DAKARAI LARRIETT
We can’t afford more of the same. We need leadership that listens, acts, and delivers. I’m running to represent you as U.S. Senator, and I’m humbly asking for your vote in the Democratic Primary Runoff on June 16. #dakarailarriett #alpolitics #alabama #AlabamaPolitics #larriettforsenate
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 44.5/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 73.9 · 5.5 · 63.9 |
| Spend range | USD 1,000–1,499 |
| Impressions | 70,000 – 79,999 |
| CPM (≈ $/1k impr) | USD 16.66 |
| Est. audience size | — |
| Days live | 21 (2026-05-26 → 2026-06-16) |
| Created | 2026-05-26 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AL — Dakarai Larriett |
| Surfaced by | “senate:Dakarai Larriett” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Warm golden-toned video still of candidate smiling confidently outdoors, projecting approachability |
| Tactic | The ad pairs a change-message ('can't afford more of the same') with a humble, direct ask for votes, using warm visuals to humanize the candidate and drive primary runoff turnout. |
| Alabama | 100.0% |
| 18-24 · female | 10.8% |
| 45-54 · male | 4.7% |
| 65+ · unknown | 0.1% |
| 65+ · male | 7.6% |
| 65+ · female | 11.3% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 5.1% |
| 55-64 · female | 5.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 3.6% |
| 18-24 · male | 14.4% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 7.8% |
| 35-44 · female | 5.1% |
| 25-34 · unknown | 0.4% |
| 25-34 · male | 14.4% |
| 25-34 · female | 8.6% |
| 18-24 · unknown | 0.6% |
| Unknown · male | 0.0% |