Bill Cassidy for US Senate
Bill Cassidy for Louisiana
If Joe Biden and the Democrats win, they will end the oil industry and crush Louisiana's economy. Bill Cassidy and President Trump REFUSE to let that happen. Stand with President Trump and vote to keep Bill Cassidy fighting for Louisiana in the Senate on November 3rd.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 51.2/100 |
| Spend / Reach / Long. / Eff. | 43.1 · 90.1 · 1.7 · 70.0 |
| Spend range | USD 2,500–2,999 |
| Impressions | 350,000 – 399,999 |
| CPM (≈ $/1k impr) | USD 7.33 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 7 (2020-10-26 → 2020-11-02) |
| Created | 2020-10-26 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Bill Cassidy |
| Surfaced by | “senate:Bill Cassidy” |
| Issue | energy environment |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | vote |
| Standout element | Facebook content-removed placeholder replacing the actual ad creative |
| Tactic | The ad uses economic fear around oil industry destruction to tie Cassidy to Trump's coattails, but the actual creative is inaccessible due to a Facebook disclaimer violation, leaving only the copy to carry the message. |
| Louisiana | 100.0% |
| 25-34 · unknown | 0.1% |
| 65+ · male | 8.8% |
| 55-64 · unknown | 0.1% |
| 35-44 · female | 4.7% |
| 35-44 · male | 13.9% |
| 18-24 · male | 3.1% |
| 65+ · female | 11.7% |
| 55-64 · female | 9.2% |
| 25-34 · male | 12.1% |
| 35-44 · unknown | 0.1% |
| 55-64 · male | 12.0% |
| 45-54 · male | 13.2% |
| 45-54 · female | 6.0% |
| 25-34 · female | 3.7% |
| 18-24 · female | 1.0% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 18-24 · unknown | 0.0% |