Julia Letlow for Congress
Can you continue to afford these skyrocketing gas prices?
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| Overall score | 57.4/100 |
| Spend / Reach / Long. / Eff. | 50.6 · 91.4 · 22.0 · 65.7 |
| Spend range | USD 5,000–5,999 |
| Impressions | 400,000 – 449,999 |
| CPM (≈ $/1k impr) | USD 12.94 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 81 (2022-03-04 → 2022-05-24) |
| Created | 2022-03-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Julia Letlow |
| Surfaced by | “senate:Julia Letlow” |
| Issue | energy environment |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | money cash |
| Call to action | survey poll |
| Standout element | four glowing gas station price signs showing $4+ prices dominating the lower half of a red-tinted background |
| Tactic | Uses economic anxiety and a rhetorical question to draw voters into a survey funnel, capturing leads while validating pain at the pump. |
| Louisiana | 99.5% |
| Mississippi | 0.3% |
| Arkansas | 0.1% |
| Texas | 0.1% |
| Alabama | 0.0% |
| Florida | 0.0% |
| Oklahoma | 0.0% |
| 18-24 · unknown | 0.0% |
| 35-44 · male | 7.0% |
| 25-34 · female | 5.4% |
| 65+ · unknown | 0.1% |
| 25-34 · male | 4.1% |
| 45-54 · male | 8.6% |
| 65+ · male | 8.0% |
| 35-44 · female | 10.5% |
| 65+ · female | 14.3% |
| 35-44 · unknown | 0.1% |
| 55-64 · male | 8.6% |
| 45-54 · female | 14.0% |
| 55-64 · female | 15.6% |
| 18-24 · male | 1.3% |
| 18-24 · female | 1.9% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 25-34 · unknown | 0.0% |