HICKENLOOPER FOR COLORADO
Trump picked an anti-environment extremist who wants to sell off our public lands to lead the BLM. I am voting NO. We stopped Trump and Republicans’ reckless plan to sell off Colorado’s land last year, and I will continue the fight to protect our public lands.
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| Overall score | 47.0/100 |
| Spend / Reach / Long. / Eff. | 43.1 · 78.0 · 6.1 · 61.0 |
| Spend range | USD 2,500–2,999 |
| Impressions | 100,000 – 124,999 |
| CPM (≈ $/1k impr) | USD 24.44 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 23 (2026-01-06 → 2026-01-29) |
| Created | 2026-01-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | CO — John Hickenlooper |
| Surfaced by | “senate:John Hickenlooper” |
| Issue | energy environment |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate, opponent |
| Symbols | farm rural |
| Call to action | none |
| Standout element | Desaturated grayscale Trump looming behind a full-color Hickenlooper against a lush Colorado mountain backdrop — visually casting Trump as a dark threat to the landscape |
| Tactic | The contrast between a color Hickenlooper and a grey Trump set against Colorado's natural beauty reinforces the protective-defender framing, while the GJ Sentinel news quote lends earned-media credibility to the attack. |
| Colorado | 100.0% |
| 18-24 · female | 1.3% |
| 45-54 · male | 6.0% |
| 65+ · male | 12.0% |
| 65+ · female | 24.5% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 6.3% |
| 55-64 · female | 11.9% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 9.3% |
| 18-24 · male | 0.8% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 7.0% |
| 35-44 · female | 9.7% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 4.2% |
| 25-34 · female | 5.7% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.4% |