Reid Rasner For Wyoming
Reid Rasner will do what John Barrasso won't. 👇 #Rasner4WY 🛢️ Let's Drill! Baby! Drill! ⚒️ And, Mine! Baby! Mine! If we want conservative change, we need to vote for Reid on August 20th! #wyoming #wyominglife #drillbabydrill #conservative #republican
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| Overall score | 49.9/100 |
| Spend / Reach / Long. / Eff. | 43.1 · 85.0 · 5.2 · 66.2 |
| Spend range | USD 2,500–2,999 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 12.22 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 20 (2024-07-31 → 2024-08-20) |
| Created | 2024-07-31 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WY — Reid Rasner |
| Surfaced by | “senate:Reid Rasner” |
| Issue | energy environment |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | factory industry, farm rural |
| Call to action | vote |
| Standout element | Bold green 'coal' text with a green checkmark over a pile of actual coal chunks overlaid on the candidate's chest |
| Tactic | The ad uses a brazen pro-fossil-fuel identity appeal — visually stamping the candidate with coal and a green checkmark — to draw a sharp contrast with incumbent Barrasso and signal authentic conservative credentials to Wyoming's energy-economy voters. |
| Wyoming | 100.0% |
| Unknown | 0.0% |
| 25-34 · unknown | 0.1% |
| 35-44 · unknown | 0.3% |
| 65+ · male | 9.1% |
| 55-64 · male | 12.3% |
| 35-44 · male | 23.1% |
| 35-44 · female | 5.3% |
| 55-64 · female | 5.3% |
| 25-34 · male | 15.0% |
| 45-54 · male | 17.1% |
| 65+ · female | 5.3% |
| 45-54 · female | 4.6% |
| 25-34 · female | 2.4% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 55-64 · unknown | 0.1% |