Allen Waters for Congress 2022 - Rhode Island District 1 US Inactive
THE WATERS COMMITTEE
Ad copy
Do you want political change in Rhode Island? I am "Hope for the Ocean State." We can win! This is Allen Waters for the U.S. Senate (R). Our campaign to defeat Senator Jack Reed (D) in November needs to raise a lot of money from our growing list of supporters for advertising, getting out the vote, etc. Lawn signs will be available around Labor Day. Donate online to 'The Waters Committee' at WatersforSenate.com with whatever amount you can afford. More volunteers are needed. Mailing address to send checks: The Waters Committee, P.O. Box 40565, Providence, RI 02940. Email: [email protected]
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 27.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 43.0 · 2.5 · 65.1 |
| Spend range | <USD 99 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 14.14 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 10 (2020-08-22 → 2020-09-01) |
| Created | 2020-08-22 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | RI — Allen Waters |
| Surfaced by | “senate:Allen Waters” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | hope |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Facebook content-removed placeholder replacing the actual ad creative |
| Tactic | The ad is a grassroots fundraising appeal leveraging underdog 'hope for change' messaging with a direct donate CTA, but its persuasive impact is entirely neutralized by the content-removal screen, rendering the creative invisible to viewers. |
Where it ran (delivery by region)
| Rhode Island | 100.0% |
Who saw it (delivery)
| 35-44 · unknown | 0.1% |
| 25-34 · female | 0.2% |
| 35-44 · female | 1.6% |
| 18-24 · male | 0.8% |
| 45-54 · male | 17.2% |
| 45-54 · female | 6.7% |
| 25-34 · male | 3.8% |
| 65+ · male | 14.8% |
| 55-64 · male | 24.9% |
| 65+ · female | 10.4% |
| 55-64 · female | 11.8% |
| 45-54 · unknown | 0.3% |
| 35-44 · male | 7.0% |
| 65+ · unknown | 0.2% |
| 55-64 · unknown | 0.1% |
